Since 2018, we’ve been tracking digital spending, strategy and trends in our elections.

FWIW (For What It’s Worth) is a weekly newsletter that breaks down digital spending, strategy, tactics, and trends in our elections. Each week, we highlight whose spending is up, whose is non-existent, and how campaigns, PACs and advocacy groups are leveraging online platforms to effect social + political change.

Created in 2018 by Rachel Thomas and Tara McGowan, FWIW has grown to reach over 15,000 subscribers across the country, providing activists, campaign staffers, and journalists with data + 🔥 takes on the online information wars that impact our politics.

FWIW is written + edited by Kyle Tharp and Nick Seymour.

Subscribe to make sure we hit your inbox every Friday + get full access to the newsletter and website.


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